Profile

About Jayanta Chakraborti

Profile

Jayanta Chakraborti is an Associate Professor of Business Analytics and Digital Marketing at Symbiosis Skills and Professional University, Pune. He holds a Bachelor’s degree in Mechanical Engineering from TEC Agartala, MBA from IMI Europe, MA in Economics from Devi Ahilyabai University Indore, Diploma in French from Delhi University and Certification in German from Max Mueller Munich. He is also a SAP certified ERP Consultant, IBM Certified Big Data Analyst and Google Certified AdWords Professional. He has also done certification in Data Mining from ISI Kolkata and ISI Bangalore, Certification in Data Analytics from IIT Madras and IIT Roorkee, Certification in E-Business from IIT Kharagpur.

He has more than 20 years of experience in Steel, Education and IT Sector. He has executed strategic consulting projects for Coca Cola, SHRM, Colgate Palmolive, GES Australia, Autodesk China, Marubeni Japan, Hissan Kathmandu, Videocon, Akai, Henkel, ICICI Bank, Punjab National Bank, Baramati Agro, DRDO and several others. He has a rich experience of working across many territories like Switzerland, London, Mumbai, New Delhi, Kolkata, Chennai, Pune, Indore, Chandigarh and Dehradun.

He has jointly done workshops with eminent faculties from Harvard University, London Business School, INSEAD Paris and IMD Lausanne. He has trained more than 5,000 professionals in Asia and Europe in a career spanning more than 20 years. He is the author of books like ‘Digital Marketing 2.0’, ‘HR@Analytics’, ‘The Digital Entrepreneur’ and ‘The Cinderella Jones Affair.’

Prof. Chakraborti currently takes pride in teaching subjects like Business Analytics, Digital Marketing, Business Strategy and Business Research to students of Symbiosis Skills and Professional University, Pune.

  • TEC Agartala

  • IMI Europe

  • Devi Ahilyabai University Indore

  • Delhi University

  • Max Mueller Munich

No matter what industry you work in, chances are the applications your business uses are generating vast quantities of data that are increasing exponentially. The confluence of technologies that generate enormous amounts of data, store it, and analyze it in a timely manner affords businesses an unprecedented opportunity to put that data to work. Big data, when processed with predictive analytics algorithms, lets you find new patterns in data, and make increasingly accurate predictions about future business trends and opportunities. Prof. Jayanta Chakraborty is a keynote speaker and he has more than 20 years of experience in Steel, Education and IT Sector. He has executed strategic consulting projects for Coca Cola, SHRM, Colgate Palmolive, GES Australia, Autodesk China, Marubeni Japan, Hissan Kathmandu, Videocon, Akai, Henkel, ICICI Bank, Punjab National Bank, Baramati Agro, DRDO and several others. He has a rich experience of working across many territories like Switzerland, London, Mumbai, New Delhi, Kolkata, Chennai, Pune, Indore, Chandigarh and Dehradun. He regularly advises businesses organizations on how to gain better insights from their data using SMART Big Data, Analytics and Metrics to Make Better Decisions and Improve Performance. Apart from Big Data Analytics. Prof. Jayanta chakraborty is also certified by “Google AdWords” in display, mobile, search, shopping and analytics.
Jayanta Chakraborti at media
Jayanta Chakraborti is a prolific writer and author and has been associated with several National and International Media of high repute. He has written several articles for well known newspapers and business magazines like Maharashtra Herald, Tripura Times, 4Ps Business & Marketing, HR Factor and Strategic Management. He was a weekly columnist with Indian Express and a highly acclaimed writer on business topics. He currently writes a blog on LinkedIn that is read by 25,000 people across the World.
Jayanta Chakraborti at media